PS: I know how to tie my shoe however, I am using this as an example on how to explain information and the way I understand it.
Kim Baer, from the Information Design Workbook explains that Information design is information without structure is a jumble of data, words, pictures, movements and sound. By designing that information for particular user or function, we can make all that information meaningful. (p. 12 & 13)
Baer, K. (2009). Information design workbook. (pp. 12-1). Beverly, MA: Rockport Publishers.